Engagement as an emerging value on the television channel Al Jazeera. Comparative analysis of AJA and AJE (2016-2020)

نویسندگان

چکیده

The main objective is the comparative analysis of engagement strategies in AlJazeera channels Arabic and English. Methodological triangulation used through bibliographic review, content analysis, 45 in-depth interviews non-participant observation. policies carried out with two important points are studied 2016 conformation strategy 2018 restructuring television teams. Engagement no longer just a marketing to turn audience into fundamental actor production. Platformization search for comprehensive international emerge as challenges coming years

برای دانلود رایگان متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

content analysis of l1 and l2 writing textbooks and the perception analysis of university professors on the influence of english writing expertise on the persian in an efl context

the importance of writing as a complex skill in applied linguistics has drawn the attention of many researchers to evaluate textbooks in order to help learners gain self-sufficiency and autonomy in the field of language use and communication. investigations have shown that developments in textbooks evaluation can promote the quality of pedagogies and consequently the learning. this study attemp...

a comparative pragmatic analysis of the speech act of “disagreement” across english and persian

the speech act of disagreement has been one of the speech acts that has received the least attention in the field of pragmatics. this study investigates the ways power relations, social distance, formality of the context, gender, and language proficiency (for efl learners) influence disagreement and politeness strategies. the participants of the study were 200 male and female native persian s...

15 صفحه اول

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

ژورنال

عنوان ژورنال: Comunicacion Y Sociedad

سال: 2021

ISSN: ['2386-7876']

DOI: https://doi.org/10.15581/003.34.4.1-16